For professionals involved in the design, construction, sale or management of leisure spaces, Expolazer brings together the latest developments in swimming pools, spas, outdoor living and resort management. The event will take place from 11 to 14 August 2026 in São Paulo, Brazil.
Four core sectors covered to target a qualified business audience
The international swimming pool and leisure sector is preparing for this business gathering in South America. From 11 to 14 August 2026, the Distrito Anhembi in São Paulo, Brazil, will host the 25th International Fair of Swimming Pools, Spas, Leisure and Wellness (Expolazer & Outdoor Living). Organised by Francal in partnership with ANAPP, the exhibition will run daily from 1:00 pm to 9:00 pm.
The event combines a trade exhibition with technical conferences aimed at fostering industry connections and partnerships.
To provide a complete market overview, the exhibition floor is structured around four technical areas:
- Swimming Pools & Spas: equipment, accessories, liners and water treatment solutions.
- Outdoor Furniture & Decoration: layouts and furnishings dedicated to leisure spaces.
- Landscaping: green area development and biophilic design.
- Automation & Technology: maintenance systems and smart technologies for outdoor environments.
Data from the 2024 edition highlights the exhibition's role as a major commercial platform:
- Growing attendance: the event recorded 9,600 trade visitors, an 18% increase compared to 2022, from all regions of Brazil and 15 different countries.
- Decision-making power: 62% of attendees hold management positions with direct purchasing authority.
- Core profiles: the visitor base primarily consists of pool and equipment retailers (38%), independent pool maintenance professionals (11%), builders, architects, site managers, and managers from hotels, resorts and wellness centres.
In addition to the trade exhibition featuring 120 brands, with the exhibitors' list available online, professionals will be able to attend a structured educational programme, as well as forums and technical workshops led by 40 industry speakers.
