Gecko Alliance Group announces a significant development in the evolution of its business. A group of investors led by NEXCAP Partners has acquired a majority share in Gecko.

The Quebec group, specialist in spa equipment, continues to grow

A group of investors made up of Desjardins Capital, the Fonds de solidarité FTQ, Fondaction and NEXCAP, led by NEXCAP Partenaires, therefore becomes the majority shareholder in the Gecko Alliance Group.
This transaction confirms and reinforces Gecko's position as one of the world leaders in the design and manufacturing of control systems, keyboards, pumps and accessories for the hot tub industry.

The company's cofounders, Benoit Laflamme and Michel Authier will continue to be involved in the company's strategic development. They are both still shareholders and four key members of the executive committee have also become shareholders in this new venture. The current executive team will remain in place, with the following changes: Georges Marchildon, Vice-President of Manufacturing Operations, is now Chief Executive Officer (CEO), while Gregory McConnell, VP of Commercial Operations, is now Chief Revenue Officer (CRO).

As an industry leader in innovation and customer experience, Gecko has experienced monumental growth in recent years and significantly increasing its market share, manufacturing capacity, R&D team and global brand recognition.

Gecko remains committed to being an active innovator and engaged stakeholder in the spa and wellness industry. In fact, Gecko will showcase its latest innovations, the flx.go turn-n-pressTM topside control, as well as the new VMS-1 and CMS-1 Maelstrom pumps, at the International Pool, Spa & Patio Expo in Las Vegas, and Piscine Global Europe show in Lyon, France, this coming November.

Gecko's management, sales, delivery, and support teams will remain in place, and they will continue to provide the same dedication and high-quality standards on which Gecko has built its solid reputation. From the customers' perspective, the change of ownership will be seamless and only beneficial. This significant and long-term investment is a key accelerator towards further innovation and value creation for both spa users and the spa industry.