SUN, the International Exhibition of Outdoor Products, is the most important lively, and fascinating event for professional operators in the Outdoor sector. An enchanting 90,000 sq. m. display that gathers, shows, and offers the best of furniture, accessories, furnishing items, design options, visions, and forecasts for Outdoor Living.

The 28th edition of SUN will take place on October 14-16, 2010 at the beautiful Rimini Expo Center. A reference point for professionals in the outdoor furnishing, design, and accessory pipeline, SUN (12 halls, 700 exhibitors, over 20,000 expected professional visitors, 10 special events) intends to confirm its growing success in terms of quality of visitors, products, and solutions for residential, public, and contract outdoor spaces.

90.000 sq. m. divided into theme-specific areas

♦ OUT_Style
: A window on market trends, gathering projects, products, and solutions for residential, contract, and furnishing and expanded to include gardening, cooking, and leisure.

SEA_Style : Everything, absolutely everything for bathing establishments, beaches, tourist clubs, offering a more and more comprehensive hospitality, independent of seasons and diversified by daytimes and user targets.

SUNaquae : Swimming-pools, tubs, mini-SPAs, equipment, systems, and products for personal and collective well-being, in and with water, in and outdoor.

Urban Style : An exhibition where urban furnishing design, lighting, outfits, and accessories play a multiple role focused on the beauty, decoration, and functionality of collective public spaces.

Giosun : A section that is a true international fair, now at its 25th edition, dedicated to outdoor games and fun, both for domestic and for urban, public, tourist, and school spaces.

A preview of SPECIAL EVENTS at SUN 2010


SUN, where market, passions, and relations merge with research, experimentation, aesthetic avant-garde, and functional practice. SUN, where Outdoor Living becomes Lifestyle, in a beautiful journey through enchanted gardens, boutiques above water, unique ambiances along with international spaces, laboratories, and competitions.

Water, Design, research, green, trends, and experimentation will be once again the main players: in addition to the exhibition dedicated to swimming-pools, mini-SPAs, and hydromassage, SUN will set up again the beautiful boutiques above water, where companies will create fascinating ambiances in the open-air pools of the fairground.

A large italian-stayle garden at the main entrance to the show will be dedicated to design, to the Italian and international press, and to international negotiations. Like a true big Italian-style garden, the connection between the products on display, the international business, and the media world will be highlighted by avenues used as perspective axes, enhancing its contents and panoramic effect, paced by trees, geometric hedges, and classical architectural forms.

                          italian-style garden                                                      boutiques above water


Moreover SUN will display the outcome of the experiments on outdoor furnishing made in 2 international competitions, dedicated respectively to young (under 35) outdoor design talents (SUN.LAB competition) and to internationally renowned design figures (From the nest to the shell), supported by leading companies in the sector. These are top-level competitions based on a theme specified by the organizers of the Show to create prototypes for outdoor furnishing items, outfits, and furnishing systems.

In the past 2 years these competitions aroused so much interest by specialized companies that most of these projects have been manufactured and marketed.


Faithful reproductions of squares and roads for urban furnishing, of dehors of public concerns (bathing establishments, restaurants, hotels, tourist clubs…) for the contract sector, and natural ambiances will also be offered.

- Oustanding Contract

A fabulous set-up conceived by architect Marco Lucchi and implemented by AFA Arredamenti in cooperation with high-prestige outdoor furniture sponsors. A 1,000 sq. m. stage reproducing a highly refined outdoor space dedicated to relax, meetings, well-being, with parts shaded with covers and green.

- Downtown

A 900 sq. m. wide space-event conceived by the leading company NERI and implemented by Studio Angelo Grassi. Decoration, furnishing, lighting, security, exploitation, and accessibility of public space will be the leit motiv of the show.

- Camping & Village Show

At SUN, all the operators, owners, and managers of camping areas, tourist clubs, and agro-camps in Italy and abroad will find an exhibiting area of over 4,000 sq. m. dedicated to outdoor tourism.

And then workshops, meetings, and happenings focused on the urban landscape and on landscape architecture, as well as an important meeting on the design of a bioenergetic therapeutic garden and the usual national meetings of the top managers of the Italian bathing industry and tourist sector.

Because SUN is not just a vehicle to promote objects and ideas for the outdoor world, but also a true lifestyle: outdoor living, loving outdoor – this is the SUN lifestyle.