FlagpoolThe 2012 Lyon Swimming Pool Fair heralds the conclusion of the process of completely overhauling the means of communication of Flag SpA, a company of the Soprema group, in the swimming pool industry.

 

A considerable undertaking that has enabled it to meet the requirements of an increasingly international audience.

 

The French show was provided the opportunity to unveil the new flagpool.fr website and the updated Flagpool technical sales literature.

 

The sales literature stands out thanks to a new visual identity with the text available in five languages thus enabling global circulation.

 

Furthermore, the rich range of photos illustrates the very latest, eye-catching pools made with Flagpool liners.