Premium Leisure LLC, has just announced the opening of “West Coast Hot Tubs” – a division of Premium Leisure that will serve as a distribution centre in Vista, CA. Premium Leisure, head quartered in St. Petersburg, Florida, plans to use the centre as a quick-ship outlet for dealers on the West Coast who carry the popular new Leisure’s Edge line of hot tubs. “This is a competitive advantage” said Premium Leisure President Brian Wiley. “We are now situated in a strong hot tub market and can offer faster order fulfilment 2,500 miles away from the factory.”
Premium Leisure VP of Sales and Marketing Steve O’Shea, will oversee operations of the new outlet. O’Shea also will host dealers at a grand opening event, tentatively scheduled for Monday, Feb. 21, 2011. “The timing was right for the expansion” O’Shea said. “Building on a year where Premium Leisure’s sales outpaced the industry, we wanted to give dealers on the West coast another reason to partner with Premium Leisure.”
